Headquartered in Salt Lake City and serving businesses across the nation — we help local and regional companies dominate Google search results, build unbeatable reputations, and turn online visibility into real revenue.
Two decades of industry leadership · State-of-the-art ethical SEO technology · Best-in-marketplace results
No long-term contracts — ever. We work on simple 30-day agreements because we believe in earning your business every single month. Our goal is not to lock you in — it's to deliver results so good you'll want to stay with us for years to come.
What We Do For You
Since 2004, we have been the benchmark for digital marketing excellence — trusted by hundreds of businesses across Utah and the nation. Our track record speaks for itself.
Our certified specialists use only white-hat, Google-compliant technology. No shortcuts, no penalties — just sustainable rankings built on ethical, relevant, authoritative content and links.
We never use cookie-cutter campaigns. Every client gets a custom strategy built specifically for their business, market, and goals — more hands-on attention than any other provider in the area.
Every account gets a dedicated local rep, in-person meetings, and direct phone access. You are never just a ticket number.
Our Track Record
Every ranking we've achieved is built on ethical, relevant, authoritative content and links — combined with proper indexing and on-page optimization. No black-hat tactics. No shortcuts. Just sustainable results that stand the test of time and algorithm updates.
We have hundreds of documented local success stories across every major industry. We do not expose our clients or their marketing strategies — your competitive advantage stays yours. What we can tell you is that the results speak for themselves, and we'll walk you through relevant examples in your free consultation.
You don't have to do it all at once. We can handle one piece of your marketing — SEO, Google Ads, reputation management, or social media — or we can bundle all services into a comprehensive strategy that covers every channel. Either way, your account is individually managed and optimized from day one.
Every #1 ranking we achieve is earned through proper indexing, on-page optimization, and authoritative content and link building — the right way. Your rankings are built to last, not to disappear with the next Google update.
Transparent Pricing · All Industries
We are not a gimmick operation that claims to specialize in only one type of business. Our 20 years of experience spans every category — which means we bring more authoritative networks, deeper industry knowledge, and stronger ranking power to every client we serve, regardless of your vertical.
Pricing is based on your market, competition level, and the services you choose. Highly competitive markets may require a larger investment — we'll be upfront about what it takes to win in your space during your free consultation. No surprises, no hidden fees.
Unlike agencies that pigeonhole themselves into one niche, we have successfully ranked businesses in every major category. That breadth of experience gives our clients a direct advantage — our authoritative networks, content relationships, and link-building reach span all verticals, making every client's rankings stronger.
Mobile-First Strategy
The majority of local searches happen on mobile devices — and most of those searchers are ready to call or visit within minutes. Our strategy is built from the ground up to capture that moment: get your business in front of the right person, on the right device, at the right time — and make it effortless for them to contact you.
We optimize your presence specifically for mobile search behavior — local intent queries, voice search, and near-me searches that drive immediate foot traffic and phone calls.
Page speed is a ranking factor and a conversion factor. We ensure your content loads fast on every device so you never lose a customer to a slow page — or a competitor who loads faster.
Ranking is only half the battle. We structure your content and calls-to-action so that once a mobile user finds you, contacting you is the natural next step — one tap to call, one click to get directions.
We build your rankings on relevant, authoritative content that matches exactly what your customers are searching for — so the traffic you get is already pre-qualified and ready to buy.
The Google Map Pack is prime mobile real estate. We optimize your Google Business Profile and local signals so your business appears at the top of the map when nearby customers search.
Our call tracking and analytics connect every mobile click, call, and form submission back to the campaign that drove it — so you always know what's working and where your leads are coming from.
Every strategy we build is designed with one outcome in mind — a real customer contacting your business. We connect the dots between relevant search presence, fast mobile experience, and frictionless contact so your marketing investment turns directly into revenue.
Every Industry. Every Market.
From solo practitioners to multi-location operations — we have successfully marketed businesses in every major spending category. Our cross-industry experience means our authoritative networks, content relationships, and ranking strategies are stronger for every client we take on, no matter your vertical.
We are not a one-trick agency that only works with one type of client. Our 20 years of experience across every major business category gives our entire client base a competitive edge — stronger networks, broader authority, and deeper ranking power in every market we touch.
What We Do
Pick the services that fit your goals right now, or let us bundle everything into one powerful strategy. Every service is individually managed — no templates, no one-size-fits-all.
Rank higher on Google and get found by customers actively searching for your services. Our proven local SEO strategies put Salt Lake City businesses at the top where it counts.
Rank higher on Google organically and get found by customers actively searching for your services.
Dominate the local map pack and drive more calls directly from Google Search.
Build a 5-star reputation that converts browsers into buyers.
Grow your audience and stay top-of-mind with consistent, strategic content.
Ensure your business is accurately listed everywhere customers look.
Know exactly which campaigns are driving phone calls and revenue.
Convert more visitors with a fast, professional website built to rank.
The Process
We meet you face-to-face at your business or ours. No call centers, no overseas teams — a real local expert sits down with you to understand your goals.
We build a detailed ranking report and tailored growth roadmap specific to your business, your market, and your competition in the Salt Lake City area.
We execute the strategy and stay available by phone. You always have a local contact who knows your account — no tickets, no runaround.
Leadership & Legacy
Rank First Advertising is the second generation of First Page Impact — built on the same foundation of ethical, results-driven local marketing that Richard established over two decades ago. Richard is not a figurehead. He is actively involved in sales, account management, and media consulting on a daily basis, ensuring every campaign — regardless of budget — receives the level of attention it deserves.
Richard's career spans the most respected names in local advertising — Dex Media, Yellowpages.com, and AT&T Advertising — where he sold and managed tens of millions of dollars in advertising spend for local businesses across the country. That institutional knowledge, combined with the companies he has since founded and successfully operated, gives every Rank First client access to a level of expertise that simply cannot be replicated.
For 18 consecutive years, Richard has held the distinction of being the number one media consultant in local search for small and medium businesses. That is not a title earned once — it is a standard he and his team have maintained year after year through relentless commitment to client results, ethical practices, and a refusal to accept mediocrity in any form.
Richard views every advertiser in his community as family. He goes to any length to ensure extreme satisfaction — not just adequate results. His ethical, moral, creative, and service-first approach is what wins clients for the long run and keeps them coming back year after year. Relationships matter as much as rankings.
Richard has built and led some of the highest-performing local marketing teams in the country — and internationally. His teams have won multiple awards for ethical, results-driven campaigns. Mediocrity is simply not acceptable at Rank First — not from Richard, not from anyone on his team.
Whether you're investing $300 a month or $60,000, Richard's personal commitment to your campaign's success does not change. He measures the value of advertising by how it impacts the business it is intended for — real revenue, real calls, real growth. That standard applies to every single account.
Client Results
"We went from page 3 to the top 3 results in under 90 days. The phone hasn't stopped ringing."
Mike T.
HVAC Company, Salt Lake City
"Rank First completely transformed our online presence. New patient calls are up 60% since we started."
Sarah L.
Dental Practice, Sandy, UT
"Best investment I've made for my business. They know local SEO better than anyone in Utah."
James R.
Plumbing Services, Murray, UT
Locally Available — Real People
Unlike national agencies that hand you off to a call center, we're right here in Salt Lake City. We come to you, sit down in person, walk through your reports, and stay available by phone whenever you need us.
Call us today to schedule your in-person consultation. We'll review your current rankings, show you the opportunity, and build a plan together.
(385) 575-5948Mon–Fri 8am–6pm · Salt Lake City, Utah
Where We Work
While our roots are in Salt Lake City and the Wasatch Front, we actively manage campaigns across the country. Below are the major cities and counties we serve across our core markets — and if your city isn't listed, call us anyway. We likely serve it.
Don't see your city? We serve businesses across the entire nation. Call us and we'll tell you exactly what we can do in your market.
(385) 575-5948